top of page
B2B Custom Audiences

Professionals are on the move.

According to the Bureau of Labor Statistics, the median tenure for workers age 25 to 34 is only 3 years. With this frequency of job changes, both recency and email address quality are absolutely necessary for effective and personalized digital marketing communications.

B2B Audiences

Messaging must also be tailored for relevant needs and add value with the appropriate tone that respects the value of individuals in the workplace. B2B audiences must be aligned with messaging for one-to-one marketing communications to be truly welcome and not intrusive.

Objective

Construct custom audiences, creative assets and digital campaign strategy that are aligned with your primary objective.

Audience

Identify the industry categories, target companies, decision makers and influencers for your B2B product or services offering.

Creative

Develop a portfolio of creative assets that are aligned with your audience, and accurately represent the key benefits and value.

Launch

Activate your audience and creative assets across the digital ecosystem for comprehensive reach with full transparency.

The Digital Advertising Process

The core value behind this approach is that you are marketing to people -- not companies, but the company is an important context for personalized communications.

Prepare for your next B2B digital advertising campaign by reviewing the Programmatic B2B Data Dictionary, SIC code listing and intent data summary. Every record contains a valid business email address with B2B-2C linkage for exceptional onboarding match rates. For more information, please refer to our case study

B2B Data Dictionary

B2B Scored Multichannel Prospect Database

Prospect Database
Build your own custom B2B prospect database from any of the following segments and data sources. Programmatic B2B delivers quality email lists and prospecting databases for a fraction of the cost. All records include a free permission pass and guaranteed delivery. Programmatic B2B clients get their audiences onboarded at no additional cost for online display, search retargeting, paid social and account-based marketing (ABM) campaigns.
61,000,000
Contacts
14,823
Industries
3,300,000
Business Locations
153
Intent Categories

Programmatic B2B Databases

Datacards

Business contact email lists are one of the building blocks for an effective digital marketing campaign. Datacards are the marketing documents that represent those lists and include descriptions, segments, selections, counts, pricing and ordering information. There are over 24,000 data cards representing business email lists on the market today with an average business email list price of $350.00 per 1,000 records. Programmatic B2B has access to all of the lists on the market and a few of our own. Datacards for Programmatic B2B managed email lists are provided below:

Programmatic B2B Email Marketing Database

Programmatic B2B House File Email List

Fortune 1000 ABM Masterfile

Airlines Prospect Database for Account-Based Marketing

Automotive Prospect Database for Account-Based Marketing

Business Services Prospect Database for Account-Based Marketing

Chemicals Prospect Database for Account-Based Marketing

CPG Prospect Database for Account-Based Marketing

Defense Prospect Database for Account-Based Marketing

Energy Prospect Database for Account-Based Marketing

Financial Services Prospect Database for Account-Based Marketing

Healthcare Prospect Database for Account-Based Marketing

Industrial Prospect Database for Account-Based Marketing

Insurance Prospect Database for Account-Based Marketing

Logistics Prospect Database for Account-Based Marketing

Machinery Prospect Database for Account-Based Marketing

Media Prospect Database for Account-Based Marketing

Pharma Prospect Database for Account-Based Marketing

Real Estate Prospect Database for Account-Based Marketing

 

Restaurants Prospect Database for Account-Based Marketing

Retailers Prospect Database for Account-Based Marketing

Technology Prospect Database for Account-Based Marketing

Telecommunications Prospect Database for Account-Based Marketing

Travel Prospect Database for Account-Based Marketing

Don't see the audience you are looking for?

No problem. Programmatic B2B builds custom audiences specifically aligned to your campaign objectives and marketing message. Just contact us and we will let you know the size of the audience and the best way to reach them.

bottom of page